Puratos acquires Austrian bakery ingredient producer Diamant

Global bakery ingredient supplier Puratos has acquired Austria-based company Diaman.

Part of Werhahn Group, Diaman distributes its products to Polish and the Czech Republic markets, as well as in Central and Eastern Europe through local partnerships.

Puratos chief executive officer Daniel Malcorps said: “This acquisition will help us increase our presence on the Austrian market, and strengthen our already strong position in Central and Eastern Europe.

“An experienced team and a solid manufacturing unit in Austria itself, and the long-time presence of Diamant on the market, will allow us to further grow our sales in a region, which is very influential in the rest of Central and Eastern Europe.”

Werhahn CEO says Anton Werhahn said: “Diamant has been an integral part of the Werhahn group for over 20 years. We would like to take this opportunity to thank the management and all employees for the passion and enthusiasm they have demonstrated for the bakery ingredients business during this time.

“As the Werhahn Group has now decided to focus on its three core divisions, building materials; consumer goods; and financial services, we are very happy to have found in Puratos, a successor who shares our values as a family business.

“As part of a growing and dynamic worldwide business, we know they will provide Diamant with outstanding development opportunities in the future.”

Established in 1919, Puratos distributes its products to more than 100 countries and is headquartered near Brussels, Belgium.

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Image: Puratos takes over Austrian bakery ingredients producer Diamant. Photo: courtesy of Puratos Group.