Vitiva opens food innovation centre in Slovenia

Ingredients company Vitiva has opened a new innovation centre in Slovenia, to meet the increasing consumer demand for jointly developing food applications.

According to Vitiva, the new centre extends its R&D team and capabilities, lab applications, customer services, and offers consulting services on oxidation management solutions, natural colours and stevia-based sweetener formulations.

Vitiva CEO Ohad Cohen said that the new centre enables customers to independently evaluate the company’s solutions and jointly develop food applications.

"We are also facing an increasing demand for our natural coloring line, so we decided to provide our clients with the opportunity to test our colorants in their specific applications," Cohen added.

The innovation centre includes pilot facilities for food applications such as meat, bakery, ice cream, dairy, beverage, confectionery, and a kitchen for joint tasting sessions with customers.

It features analytical and QA/QC laboratories for the assessment and validation of ingredients, identification of various active ingredients in food, cosmetic and pharmaceutical applications, monitoring of shelf life of ingredients and the implementation of quality systems.

In addition, it also offers technical support to the pharmaceutical industry by providing services such as stability tests, preparing active substance master files, and developing and validating analytical methods.

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Image: Vitiva’s innovation centre features pilot facilities for food applications such as meat and bakery and a kitchen for joint tasting sessions with customers. Photo: Vitiva.